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Google Has a New “Follow” Button in Search Results

Google Has a New “Follow” Button in Search Results

Building off the feed feature launched in December, Google is now giving searchers the option to follow specific topics of interest. Yes, it is now possible with Google new follow button in search results. Google new follow button in search results : After searching for topics such as restaurants, movies, TV shows, sports teams, musicians, and ... Read More
 
7 Ideas to generate sales or leads on YouTube

7 Ideas to generate sales or leads on YouTube

Videos have become one of the most important components of the online user experience. 300 hours of video are uploaded to YouTube per minute and this number is only going to increase due to the growing number of online devices with video capabilities and the successful user engagement videos create. Being able to generate more ... Read More
 
8 Tips to Optimize Your PPC Campaigns

8 Tips to Optimize Your PPC Campaigns

Want to drive more qualified leads to your website? Pay-per-click (PPC) marketing is a great way to just that. A well-executed PPC campaign can be an excellent way to increase conversions and revenue. Your products or services will appear at the top of the first page of Google (or Bing) on relevant searches. However, because ... Read More
 
Improve Your Website Navigation – 7 Essential Best Practices

Improve Your Website Navigation – 7 Essential Best Practices

Website navigation, when done right, is great for your users and your SEO performance. Good website navigation makes it easy for your visitors to find what they want and for search engines to crawl. The result: more conversions and greater search visibility. But how do you actually do it? By using these website navigation best ... Read More
 
How to setup your First Google Tag Manager Container

How to setup your First Google Tag Manager Container

Setup Your First Google Tag Manager Google Tag Manager (GTM) is one of the many services Vikhale Digital offers. In this article we will go through a short explanation of what GTM is, and how to setup your first “Tag”. What is Google Tag Manager? GTM allows you to quickly and easily add code to ... Read More
 
6 Ways to Improve Your Business with Content Marketing

6 Ways to Improve Your Business with Content Marketing

Content Marketing is a relatively modern phrase by marketing standards, used to represent any marketing functions which involve the creation and sharing of content, with a view to satisfying business objectives. How you present this content usually depends on the purpose, but it often takes the form of blog articles, How-to’s, white papers, infographics, videos, ... Read More
 
Startup guide to (virtually) free digital marketing

Startup guide to (virtually) free digital marketing

With the number of startups rising and the economy still taking it’s Jack and Jill like tumble down the hill, it’s no surprise that cunning entrepreneurs are trying to delve into digital for as little cost as possible. It would seem the smartest ones aren’t just engaging with their audience and heightening brand awareness but ... Read More
 
The History of the Hashtag

The History of the Hashtag

The History of the Hashtag: The humble hashtag began its life not as a tool for grouping conversations online but as a somewhat useless symbol. It first appeared as a replacement on American standard keyboards for the £ sign, despite the fact there was no clear use for it. There wasn’t even a universally accepted ... Read More