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Google Has a New “Follow” Button in Search Results

Google Has a New “Follow” Button in Search Results

Building off the feed feature launched in December, Google is now giving searchers the option to follow specific topics of interest. After searching for topics such as restaurants, movies, TV shows, sports teams, musicians, and celebrities, you will see a “Follow” button you can tap on to add the topic to your feed. Further advancements ... Read More
 
Goods & Services Tax Software For Billing & Accounting

Goods & Services Tax Software For Billing & Accounting

The Process of GST Registration. Eligibility Businesses with the following aggregate turnover are liable to register and pay for GST. Region Liable to register for GST Liable to pay GST North-Eastern States Rs. 9 Lakh Rs. 10 Lakh Rest of India Rs. 19 Lakh Rs. 20 Lakh   Required Documents While registering for GST, please ... Read More
 
7 Ideas to generate sales or leads through YouTube

7 Ideas to generate sales or leads through YouTube

Videos have become one of the most important components of the online user experience. 300 hours of video are uploaded to YouTube per minute and this number is only going to increase due to the growing number of online devices with video capabilities and the successful user engagement videos create. Being able to generate sales ... Read More
 
8 Tips to Optimize Your PPC Campaigns

8 Tips to Optimize Your PPC Campaigns

Want to drive more qualified leads to your website? Pay-per-click (PPC) marketing is a great way to just that. A well-executed PPC campaign can be an excellent way to increase conversions and revenue. Your products or services will appear at the top of the first page of Google (or Bing) on relevant searches. However, because ... Read More
 
Improve Your Website Navigation – 7 Essential Best Practices

Improve Your Website Navigation – 7 Essential Best Practices

Website navigation, when done right, is great for your users and your SEO performance. Good website navigation makes it easy for your visitors to find what they want and for search engines to crawl. The result: more conversions and greater search visibility. But how do you actually do it? By using these website navigation best ... Read More
 
E-Commerce Performance – 7 Strategies for Improving AdWords

E-Commerce Performance – 7 Strategies for Improving AdWords

Improving your AdWords performance for E-Commerce can be tough when you start to hit a ceiling. This is a critical time when reviewing your account for areas of improvement and implementing new strategies are required. Here’s seven of the most effective strategies for improving your AdWords performance, all of which have been tried and tested by ... Read More
 
How to Drive Phone Conversions with PPC

How to Drive Phone Conversions with PPC

In this digitally driven commercial world, everyone should know that communicating with customers online is critical to success. We’re often approached by companies wanting to know where the best quality leads come from with regards to advertising and our answer is often the same: mobile. According to Google, 61% of all mobile adverts result in ... Read More
 
Google Analytics Tips and Tricks

Google Analytics Tips and Tricks

Imagine that one day Google decided to go into politics and run for president/prime minister/ Chief minister of your local government. Knowing that most elections are won by whoever can dig up more dirty secrets about the other candidates, there’s only one way that would end: And it’s all thanks to Google Analytics – the ... Read More
 
How to setup your first Google Tag Manager Container

How to setup your first Google Tag Manager Container

Manager (GTM) is one of the many services Vikhale Digital offers; in this article I will go through a short explanation of what GTM is, and how to setup your first “Tag”. What is Google Tag Manager? GTM allows you to quickly and easily add code to your website without the need of a developer. ... Read More
 
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